Let’s Create

Crafting a distinct visual edge for brands in crowded spaces

Coiled rainbow-colored metallic wire
Colorful swirling abstract lines forming a circular shape
Colorful, intertwined metallic rings or loops.

Clarity is seeing your vision come to life

Close-up of a woman's ear with hair clips and decorative pins, with a white cursive letter "W" overlayed.
A digital mood board titled 'WIDETOTH MOOD' with various images of hair styling tools, hair products, and styled hair, including brushes, combs, soap bars, hair extensions, and a woman's face and profile.
Smartphone displaying an online shopping page for a hairbrush called 'The Tortoise' priced at $38.00.

Clarity is a process without the overwhelm

A few options for Brand Clarity

Explore a range of services designed to help you move forward with confidence, wherever you're headed next.

All Brand Clarity engagements are intentionally scoped and thoughtfully paced. Projects follow a structured process that includes pre-work, defined phases, and scheduled opportunities for feedback.

  • For those who already have a logo and brand presence, but feel like something isn’t fully clicking.

    Brand Alignment focuses on refining and clarifying what already exists. This engagement typically includes brand strategy refinement, positioning clarity, messaging and tone alignment, and visual direction updates such as color, typography, design elements, and usage guidance. The goal is to create cohesion and confidence so your brand feels intentional and easier to use moving forward.

    This service does not include naming or a full logo redesign and is best suited for improving, rather than rebuilding, an existing brand.

    INVESTMENT: $1,500+

    TIMELINE: ~2 weeks

  • For those who have a name and a clear direction, but need a visual identity that brings it all together.

    Brand Identity centers on designing a cohesive visual system that reflects your brand’s strategy and personality. This engagement typically includes logo design, typography, color systems, and supporting brand elements, along with guidance on how the identity should show up across key touchpoints. The result is a brand that feels established, recognizable, and ready to be used consistently.

    This service does not include naming or deep brand strategy work, and is ideal when the foundation is already in place.

    INVESTMENT: $3,000+

    TIMELINE: 4 weeks

  • For those starting something new and wanting to build with clarity from the very beginning.

    Brand Creation is a full, from-scratch engagement that combines naming, brand strategy, and visual identity design. This work typically includes defining your brand’s positioning, voice, and story, exploring and selecting a name, and creating a complete visual identity system. It’s designed to give your business a strong, intentional foundation (so you’re not revisiting these decisions later).

    This service is best suited for new ventures and early-stage brands, and is not offered as a quick or one-off engagement.

    INVESTMENT: $5,500+

    TIMELINE: ~5–6 weeks

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Web & Add-Ons

  • For multi-hyphenates, founders with multiple ventures, or businesses with sub-brands that need to feel connected but distinct. This add-on maps out how your brands relate to each other visually and strategically - creating intentional cohesion without making everything look identical. Perfect if you're building a portfolio career or a parent company with offshoots that need to share DNA.

    starting at $1,250

  • A clean, strategic website that brings your brand to life online. Built on Framer or Squarespace for easy updates and minimal maintenance headaches. Ideal for service-based businesses, portfolios, or anyone who needs a polished digital home that actually reflects the quality of their work. Typically 5-8 pages designed to convert visitors into the right clients.

    starting at $3,000

  • A full Shopify buildout for product-based businesses ready to sell online. This goes beyond templates to create a shopping experience that feels intentional and on-brand - from homepage to checkout. Includes strategic UX thinking about how customers navigate, discover, and buy. Best for businesses with product photography ready (or willing to get it) and a clear vision for their online store.

    starting at $4,500

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