Diverse stock images are definitely a need that isn’t adequately being filled today. So naturally, when I first got word of BRWN Stock Imaging and what they were doing, not only was I excited to be considered for creating the identity, but excited for the venture as a whole! I absolutely love entrepreneurs that are filling the gaps, and it just so happened that I was friends with the lovely Porsha Antalan, founder and photographer.
For this brand identity project, I focused on a clean and modern style. We chose a palette and mood that is very inclusive and representative, as well as celebratory of brown shades and POC.
When I initially created the Give Agency brand, it was a quick (personal) project that didn’t undergo much thought. It was a logo and identity that I’d created because I had a nonprofit interested in a design, with an executive board that felt like they needed an agency instead of just a freelancer.
Thus, Give Agency was born. Unlike some freelancer-created agencies, Give was never a front for a one-woman band. I actually did recruit key developers and project managers (and anyone else I needed) for that initial large project, and that continues to this day. Now, with many referrals making Give a real brand, I recreated its identity. Keeping the same logo, I added a bold color combination and customized patterns and textures to tell a story.
Although I don’t actively promote Give as a business, I still provide maintenance for existing sites and am happy to take on new nonprofit projects, as well as do several pro-bono projects under this brand per year.