Lindsey Created
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I don’t know if I should call it a re-brand or call it finally completing my brand identity. Most of my designer friends can relate, and admit they are the same way. With as many manuals and brand guides as I’ve completed, mine sat undone. With as many social media strategies as I’ve planned and scheduled, my Instagram gets posted to once every

Earlier this month, on my half birthday, I launched Mass Over Matter, a curated collection of vintage home decor. I have always been a lover of vintage objects. There’s something about craftsmanship and unique items that have a history. I like to imagine who things belonged to, and the lives they lived. I imagine their homes and the memories made there. This is something

I don't highlight my love for UX/UI here nearly enough, and while going through some personal archives, I found some concept work that I thought would be great for a quick share! One thing that I always try to drive home to clients, especially those launching startups, is how important the design plays into the early stages. Many startups initially work with developers to

For some restaurant groups or owners, a website doesn’t come to mind as a key priority – especially if they’ve been running without one for a while. However, times are changing and having a digital presence is almost as important as your physical one. Here are 5 reasons why your restaurant needs a website: CREATE A KEY ONLINE PRESENCE Have you noticed that these days,

When it comes to being a freelancer, you’re on your own when it comes to handling your funds! One of the first steps to making sure that you’re successful in your freelance career is to make sure that you’re making money! To do this, you’ll need to track your income as well as your expenses. Accounting can be hard. Freelance designers are used

Managing Instagram for hotels, restaurants and travel brands can be tough, so I’m glad to announce my latest free e-book on the matter! I created “Growing an Instagram Following for Hospitality and Travel Brands” to help you effectively manage your following and create a cohesive feed that nurtures authentic engagement! In this E-book I focus on five key lessons: How To Curate a Variety

As a designer, when searching for a new home in the city, I naturally found myself gravitating towards branded residential property developments. And when it came to deciding between a place with a strong identity and those without, it was almost a no-brainer. Of course, I’m not alone in this. At certain price points, prospective tenants are looking for a full package that